Measure
GA4 implementation, Google Tag Manager configuration, conversion tracking, and measurement plans aligned to business goals.
About DA Tech
Independent analytics expertise.
DA Tech is an independent digital analytics consultancy. GA4, GTM, consent, conversion tracking, reporting, and data integration projects are delivered remotely for organizations in Romania, the United Kingdom, and international markets.
Digital analytics services available in Romania- Independent consultancy
- Europe based
- Global delivery
The approach
Analytics should answer business questions.
Measurement becomes fragile when event design, consent behaviour, tag governance, ecommerce schemas, and reporting assumptions are treated as separate projects.
DA Tech connects these components into one coherent system: objectives are defined before implementation, data is validated before reporting, and the logic is documented so the team can operate and extend it.
Connected capabilities
One foundation for reliable decisions.
Protect
Consent Mode, consent signals, and collection rules designed into the measurement system from the start.
Validate
Debugging, tracking audits, and QA across events, parameters, conversions, and data quality.
Explain
Looker Studio dashboards, BigQuery, SQL, and reporting designed around decisions teams need to make.
Working model
Rigorous work. Clear handover.
- 01
Understand
Clarify goals, business questions, existing systems, and the measurement risks that matter.
- 02
Architect
Define events, parameters, consent rules, data sources, and the expected reporting outcome.
- 03
Implement and test
Build the solution and verify data across relevant devices, browsers, and user scenarios.
- 04
Document and hand over
Deliver the logic, validation evidence, and practical guidance needed to operate the system.
Tools and platforms
Technology applied with purpose.
Tools are selected around the existing architecture and the questions the data must answer — not to introduce unnecessary complexity.
- Google Analytics 4
- Google Tag Manager
- Server-side GTM
- Consent Mode
- Looker Studio
- BigQuery
- SQL
- Power BI
- APIs and data integrations
Where the work fits
For teams that need data they can rely on.
New or rebuilt tracking
When the current implementation is incomplete, inconsistent, or no longer reflects the business model.
Unclear data and conversions
When reports disagree, conversions are missing, or an implementation needs independent validation.
Manual reporting
When teams spend time combining sources and need useful dashboards or reporting automation.
Consent and integration
When measurement must connect correctly with consent, ecommerce, CRM, advertising, or other systems.
Need clarity on your analytics setup?
Let’s discuss the goals, identify the gaps, and define a practical plan for reliable data.