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Digital analytics service
Find missing events, broken tags, duplicate signals, and configuration risks before they affect decisions.
Measurement system
Problem this service solves
Reports can look plausible while important journeys contain missing, duplicate, late, or incorrectly attributed signals.
Common problems
Teams cannot explain differences between analytics and business systems
Critical conversions fail only in particular journeys or consent states
Known issues are discussed but not prioritised with evidence
Technical scope
Every stage is documented and verified. Your team can see what is being implemented, why it is needed, and how it will be validated.
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Outcomes
Confidence in your analytics data
A clear list of high-impact fixes
Less wasted media and reporting effort
Evidence-backed QA
Method
Review the setup, data flows, constraints, and business requirements.
Define the architecture, naming, ownership, and acceptance criteria.
Configure the solution in controlled environments and document changes.
Test data, consent behaviour, and critical scenarios before handover.
What you receive
Findings prioritised by business impact, data risk, and implementation effort.
Debug, network, payload, and journey-level proof for material findings.
Clear fixes, dependencies, owners, and acceptance criteria.
A walkthrough of priorities, limitations, and the recommended delivery sequence.
Quality control
Validation covers realistic user scenarios, relevant browsers and devices, consent states, and reconciliation of critical signals. Findings are documented, prioritised, fixed, and retested.
Technology
Limitations
Romania delivery
Review the Romanian service scope, nationwide remote delivery, and local market use cases.
Frequently asked questions
The audit follows priority journeys and checks collection, consent, payloads, platform configuration, conversions, ecommerce, attribution dependencies, and reporting consistency.
Yes. Findings are ranked by business impact, data risk, effort, and dependency, then translated into a remediation sequence with owners and acceptance criteria.
It is preferred wherever supported. Additional temporary access or developer evidence is requested only when needed to verify a specific implementation detail.
Yes. Remediation can continue as a separate phase with an agreed scope, controlled changes, and new validation evidence.
Next step
Share access, the critical conversions, known concerns, and representative journeys so the audit coverage and evidence requirements can be defined.
Analytics consultation
A short description helps us prepare a relevant conversation about tracking, reporting, or data integration.